Useful resourcesand community outreach

Squarespace, Wix or WordPress?  There are many factors to consider as you begin to think about which platform you would like to use to build a website for your business venture. Wix, Squarespace and WordPress are some of the most popular site-building platforms, and to this day I still use all 3 of them for different purposes. Some people pick favorites, but I think

When you are starting up a new business, or even preparing to rebrand an existing one,  your design budget is something to consider. The truth is, between Fiverr and the top branding studios in NYC, you can pay anywhere from $10 to $10,000 for a logo. $10,000 sounds pretty crazy for one simple design, doesn’t it? Before setting your budget for logo/brand design, consider

It can take some time to discover what you truly want your brand to represent. And your vision for the brand may evolve as time goes by. There’s nothing wrong with that! Even some of the most successful logos/brands in history seem to be refreshed or altered every 10 years, like clockwork. It doesn’t matter if you are a new startup company or a